Webinar
How to Get Started With a Composable CDP
Tips, Tricks and Stories From Snowflake, Merkle and ActionIQ
Summary
Composable CDPs are here to stay. They give modern enterprises freedom and flexibility to personalize the customer experience at scale by tapping directly into your data cloud — so you can activate the freshest campaigns possible.
Watch the conversation from our live event with ActionIQ’s Head of Product Marketing, Michael Trapani alongside Patrick Crosby, Technology Alliances at Snowflake and Pete Rogers, EVP, Head of Technology Americas at Merkle as they talk about how to adopt a composable CDP and how clients have driven immediate outcomes with the zero-copy, real-time, user-friendly audiencing solution.
You’ll learn:
- How to get started with a composable CDP
- Why customers who went composable will never go back — with tips, tricks and outcomes
- What resources you need to connect with to kickstart your way to a composable future
The Speakers
Pete Rogers
EVP, Head of Technology Americas at Merkle
Patrick Crosby
Technology Alliances at Snowflake
Michael Trapani
Head of Product Marketing at ActionIQ
Watch the Webinar
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