Leading Brands Partner With ActionIQ
The top global brands trust ActionIQ to deliver transformative, personalized customer experiences at scale.
Retail is changing faster than perhaps any other industry. Brands must transform their business models and create unique customer experiences to survive in this new environment. Direct to consumer, customer-centricity, and omnichannel delivery are now table stakes for every retailer. ActionIQ partners with retailers to deliver personalized experiences that drive customer loyalty and LTV.
increase in marketing ROI
increase in repeat purchase rate
increase in high LTV customer retention
We have implemented ActionIQ to help unify our data and, more importantly, to activate that data in real time. The speed at which we can engage custom audiences has enabled us do much deeper work on specific products that make for a long-term, happy, and engaged customer.
Daren Hull, Chief Customer Officer
Media & Entertainment
With Facebook and Google holding a near monopoly in advertising, digital media brands can’t rely on their traditional ad revenue model to drive sustainable growth. Top brands are partnering with ActionIQ to deploy AI on their unified first-party data to make a strategic shift towards paid subscription services with premium content features.
Global Media Company Gains an Edge
A leading global media company was under threat from new distribution models and a decline in advertising revenue. To compete, it decided to focus on driving subscriber loyalty and LTV. The company initiated a transformation effort to operationalize its trove of subscriber profile, purchase and digital data. Leveraging ActionIQ, the company onboarded its database of 100+ million active users and years of granular digital behaviors in under 90 days.
decrease in customer churn rate
increase in conversion rate
decrease in campaign lead time
ActionIQ can sit on top our data lake and run increasingly large scale marketing operations for us, which has been a real sore spot for us historically.
Nick Rockwell, Chief Technology Officer
The “subscription economy” is booming, but competition is fierce. Customer acquisition costs continue to rise and churn remains a challenge to sustainable growth. ActionIQ enables a brand to control both by leveraging its goldmine of data to more efficiently acquire and retain high value users.
increase in LTV across key customer segments
increase in retention across key customer segments
reduction in CAC
ActionIQ has been the best partner I have worked with during my career. Their platform has proven to be technically solid and performant, and every person we have interacted with has been extremely helpful and quick to help us implement their solution.
David Hassler, MarTech Director
With increasing industry consolidation, enticing competitive products, and high customer expectations, telcos face complex challenges to retaining customers and growing the business. Speed and agility is a competitive advantage, and the top telcos partner with ActionIQ to move faster and continuously improve their data-driven customer experiences.
Telco Boosts Conversion and Speeds Time-to-Market
A major telco brand employed a manual audience creation process that resulted in time consuming back-and-forth between IT and marketing. Concerned about missed opportunities, the brand shifted its audience creation process to ActionIQ. With newly empowered marketers, campaign lead times were reduced by 70% and conversion increased by 30%.
increase in conversion rate
reduction in churn among high LTV customers
reduction in time to bring new ideas to market