ActionIQ Blog

Our subject matter experts know their stuff and they are sharing their insights with you! Read on!

How to Use Customer Data
Customer Experiences

How to Use Customer Data Segmentation

When I began working in CRM and analytics, brands segmented audiences in a highly rigid, …Continue Reading

Constructing a CDP RFP
CDP Technologies

Avoid This One Mistake in Constructing an RFP for a Customer Data Platform

Marketers in charge of establishing a single view of their customers face a daunting task. …Continue Reading

Past Events

The Future of Retail, CDPs and Smart Campaigns with Visionary CEO Cindy Marshall

ActionIQ’s Tamara Gruzbarg joined visionary Cindy Marshall, CEO & Founder of Shine Strategy, for a discussion on the future of retail.

Vera Bradley and ActionIQ at CRMC
Past Events

Loyalty is Critical to Retail, and Data is Critical to Loyalty

ActionIQ’s own Tasso Argyros, co-founder and CEO, joined the Vera Bradley’s Chief Customer Officer, Daren Hull, for a panel on using first-party customer data to drive personalized experiences at scale.

Marketing Cloud CDP
CDP Technologies

How Marketers Should Assess Marketing Clouds’ Upcoming Customer Data Platforms (CDPs)

It’s a fascinating time for data-driven marketing. Vendors have been heads-down, releasing ever-valuable features towards …Continue Reading

AIQ Team

Why I Joined ActionIQ and Why Trusted Advice Remains My #1 Goal

First, I want to briefly thank my leaders at ActionIQ for offering me this amazing …Continue Reading

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ActionIQ
Tech Blog

Insight into how we build and deliver ActionIQ’s Product and Platform from our Data Science, Design, Product and Engineering teams

Tech Blog

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