Grow Faster With a New Kind of Customer Data Platform
ActionIQ for Marketers
Grow faster by putting data in the hands of marketers
- Explore, create and activate hyper-segmented audiences in minutes — without waiting for IT
- Target more efficiently and provide experiences across the lifecycle with a powerful first-party data strategy
- Gain controlled, real-time access to customer data with a user-friendly interface
ActionIQ for IT
Turn your data warehouse into a CDP
- Help business users self-serve while retaining total control of customer data storage, access and governance
- Extend existing data investments and avoid capability overlap
- With zero-copy compute, no need for new data copies, pipelines or duplications