CX Webinar Series: A Modern Smart Hub Approach to Connect With Your Cusomer
Download our live discussion with Sparkpost and Genworth to learn strategies and tactics to manage customer experiences
Customer behaviors and preferences are rapidly evolving and businesses need to adapt to survive. There is a heightened focus on every digital customer engagement as organizations attempt to walk the fine line between providing value and driving revenue.
Now more than ever, brands must become more intelligent and agile in order to deliver personalized and contextual experiences to maintain customer loyalty. So how do you tackle personalization at scale while keeping cost under control?
Hear from April Mullen, Director of Strategic Insights from SparkPost, George Phipps, Director of Product Marketing from ActionIQ, and Deidre Watts, Director of Marketing from Genworth Financial to learn how to make your data work for you.
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