Teradata & ActionIQ

The ActionIQ & Teradata Partnership

Teradata is the connected multi-cloud data platform company. Their enterprise analytics solve business challenges from start to scale. Only Teradata gives you the flexibility to handle the massive and mixed data workloads of the future, today.

ActionIQ’s HybridCompute technology seamlessly integrates with Teradata VantageCloud to democratize access to customer data across the enterprise — 
while providing technical teams with greater control and governance.

Key Benefits of the Teradata Partnership

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360-Degree View

Combine the power of ActionIQ with VantageCloud to gain a 360-degree view of your
customers to create more meaningful and personalized experiences.

Composable Approach

ActionIQ facilitates flexible data transfer from VantageCloud through native reverse ETL capabilities, allowing customers to push queries directly to their data warehouse.

Increased Efficiency

ActionIQ’s HybridCompute lets customers maximize VantageCloud by giving marketers self-service accesibility. With ActionIQ’s exclusive POC offer, you can test today with zero commitment.

Connecting the Modern Data Stack with the Modern CX Stack

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Hillary Ashton
Chief Product Officer

"We're combining the flexibility and performance of Teradata VantageCloud with ActionIQ's leading composable Customer Data Platform (CDP) to deliver a unified, next-generation Customer Experience Hub solution that empowers organizations to accelerate transformation and drive growth through extraordinary customer experiences — and we couldn't be more excited."

Recommended Resources

CDP Market Guide 2024
Guide Blog

CDP Market Guide

Customer Data Platforms have emerged as a key element of a brands’ marketing stack — but not all CDPs are created equal.

There are several different kinds of CDPs — platforms with different strengths aiming to solve different parts of the customer data puzzle. But when every CDP seems to say the same things, it’s important to unpeel why these CDPs were created, who they were created for and the strengths and weaknesses that will make or break your customer experience and business goals.

In this guide, we’ll break down the CDP market, review key elements of each category and discuss the trends that will shape the CDP landscape in 2024.

How to Future-Ready Your CX: Key Insights From IDC, Teradata and ActionIQ
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How to Future-Ready Your CX: Key Insights From IDC, Teradata and ActionIQ

Going back to the 1950’s or 1960’s, store owners knew all of their customers — very personally. They had their preferences in mind, knew what…

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6 Questions to Ask Your Potential Composable CDP Vendor

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How to Leverage a Composable Customer Data Platform
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How 4 Leading Brands Leverage a Composable Customer Data Platform

There’s a reason data cloud companies such as Snowflake, Databricks, Google BigQuery, AWS Redshift and Teradata are making huge waves. They’re helping enterprise brands embrace…

Build vs Buy is Dead
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Build vs Buy is Dead

Marketing and IT teams have always long at odds about whether to build or buy a customer data platform (CDP). But with the advent of composable CDPs, giving marketers the ease of access to data while giving IT teams the control over the data, that conversation is beginning to change – and for the better.

Teradata Solution Sheet
Solution Sheet Blog

Teradata x ActionIQ Solution Sheet

ActionIQ’s HybridCompute technology seamlessly integrates with Teradata VantageCloud to democratize access to customer data across the enterprise — while providing technical teams with greater control and governance.

Combine the power of modern CX apps with the full capability of VantageCloud to gain a 360-degree view of your customers and create and deliver better customer experiences.

Product Documentation

Teradata Partner Solution Sheet

Learn how ActionIQ & Teradata work together to build modern composable customer data stacks and maximize tech investments

Teradata x ActionIQ
Harmony Logos

Seamlessly Connect the Stack

Integrate your marketing tools, analytics, or data warehouse with ActionIQ

See What ActionIQ and Teradata Can Do For You

Discover how ActionIQ’s Composable CDP helps brands design hyper-segmented audiences and orchestrate experiences at scale to increase revenue across the customer lifecycle - by tapping straight into Teradata.

Real-Time CX

Reach out now to get started with your Teradata integration: