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ActionIQ Government Regulations Compliance Brief
Data security is a top priority for consumers and regulators alike. To meet expectations and succeed in an ever-changing regulatory environment, brands must put it at the center of their business strategies.
ActionIQ helps organizations maintain regulatory compliance by employing tools, processes and best practices built with data protection and privacy in mind.
ActionIQ Security Brief
To achieve customer centricity, brands must navigate increasingly complex marketing technology stacks and an ever-expanding number of systems for managing customer data. As a result, trust between organizations and their technology vendors has never been more important.
ActionIQ helps organizations maintain security by prioritizing tools, processes and best practices that keep brands and their customer data safe.
ActionIQ Integrations
In a growing digital landscape, seamless integrations have become mission-critical for businesses that want to deliver exceptional customer experiences. A connected and harmonious digital ecosystem unlocks valuable insights and streamlines workflows to save teams time and money.
Yet, many businesses still encounter significant challenges when integrating their customer experience stack. Data silos, fragmented systems and incompatible technologies create barriers to carefree integrations.
Enter ActionIQ. With ActionIQ’s centralized system for managing customer experiences, your entire business can operate with focus, agility and connection.
How Autodesk Implemented CDP Technology to Master the Move to a Subscription Model
Business-to-business (B2B) buyers expect business-to-consumer experiences.
Autodesk used ActionIQ to support its switch from a licensing- to subscription-based business model, improving engagement from adoption to retention. By more effectively segmenting audiences and creating personalized, cross-channel customer journeys, the brand boosted performance while expanding its base of B2B customers.
ActionIQ Tag
To deliver relevant and authentic real-time customer experiences, brands must be able to understand user behaviors across their websites and applications.
The ActionIQ Tag helps organizations provide timely CX based on the full customer profile by rapidly interpreting and activating data based on all web and mobile activity.
The Travel Advertiser’s Guide to CX in a Cookieless World
The death of the cookie represents massive disruption for the travel industry. Travel brands have relied on anonymous third-party cookies for a wide range of use cases — from targeting to driving bookings. Organizations must re-evaluate their strategies and develop new ways to transform customer data into personalized, impactful customer experiences.
The first step is understanding how these changes will impact your prospecting and conversion use cases — and what you can do to prepare.
Download the guide to learn:
- Which prospecting and conversion use cases will be viable in the post-cookie future
- The role first-party data should play in future-proofing your business strategy
- What tools and tactics will serve you best moving forward
