Blog

Filters

Blog Categories
  • All
  • Acquisition Marketing
  • AI & Predictive Analytics
  • AIQ Team
  • CDP Technologies
  • Competitive Analysis
  • Composability
  • Customer Experiences
  • Customer Loyalty
  • CX Hub
  • Data Unification
  • Marketing Self-Service
  • Organizational Change
  • Past Event Recaps
  • Personalization at Scale
  • Real-Time CX
  • Retail
  • Security & Governance
  • Testing & Measurement
Best Practices for CDP-Driven Change Management Webinar

Join Ryan Greene and James Meyers of ActionIQ as we discuss best practices for CDP-driven change management and successful implementations.

Change Management with in your digital transformed organization

Reflecting on my 20+ years in the field of customer analytics, I’ve come to the realization that one of my biggest challenges has always been getting my business counterparts in…

Implementing a CDP, people and processes are key

Early Lesson On Change In the early days of ActionIQ, and only a few months into my tenure, we were in deep conversations with a prospective client about how our…

Taking a Modern Personalization Approach to Retail Banking

“Taking a Modern Personalization Approach to Retail Banking,” with American Express, Citibank, Barclays, JPMorgan Chase, Goldman Sachs and more.

Hot Take: Salesforce's Evergage Acquisition

Another week, another acquisition in the CDP space—does this sound familiar?

Understand the CDP Vendor Marketplace

Join ActionIQ as we offer up some straight talk on how to make sense of the CDP vendor marketplace.

Retail Data Analytics, Blog

Given the growth of e-commerce, the retail industry has plenty of data to leverage, brands just don’t have the right resources and tools in place to leverage that data effectively….

Four Takeaways From McKinsey’s Jason Heller on Achieving Personalization at Scale

In his keynote at ActionIQ’s inaugural DynamIQ Exchange conference in New York City, Jason Heller, partner and global lead of digital marketing operations at McKinsey, made a powerful case for…

Using personalization capabilities to Close the Experience Gap

Join ActionIQ as we discuss a topic that has obsessed us for years—personalization, and why it is vital to close what they call the “Experience Gap.”

A Data-First CDP: It’s Like Traveling Without Ever Having to Pack

I travel a lot for my job, and packing is the most stressful part of the process—especially if I want to avoid the hassle and expense of checking a bag….

Event Recap: Taking a Customer-Centric Approach to Insurance and Wealth Management

Taking a Customer-Centric Approach to Insurance and Wealth Management was a lively discussion including BNY Mellon, One Wealth Management & Morgan Stanley.

Leading Customer Data Platform, ActionIQ, Raises $32M to Compete with Adobe and Salesforce on Customer Data

ActionIQ, the leading customer data platform helping enterprises leverage their data for personalized experiences, today announced it has raised a $32M series C round led by March Capital Partners with…