Introducing the Only AI-First CDP: ActionIQ to be Acquired by Uniphore

actioniq and uniphore

It’s a big day at ActionIQ. We’re so excited to announce that ActionIQ’s Hybrid-Composable Customer Data Platform is to be acquired by Uniphore — the leading AI-Native Platform — to reinvent the customer experience.

It has always been our mission to democratize access to data across the enterprise. The next part of our story is all about continuing that work even faster in an open, flexible data stack, bringing together the customer experience activation that enterprise brands love with AI-native features to create the industry’s only AI-first Customer Data Platform.

The future is bright. Let’s get into the vision for customer data platforms in the AI era, what this means for customers and partners, and why we’re so excited to join Uniphore.

Uniphore is a Leader in Enterprise AI

Uniphore is a leading enterprise AI platform dedicated to transforming the customer experience. As a specialist in industry AI models, agents, knowledge-as-a-service, and leveraging unstructured data, Uniphore is a fast growing disrupter in the AI space.

The enterprise-class AI and data platform unifies all elements of voice, video, text and data, and leverages Generative AI, Knowledge AI, Emotion AI and workflow automation together for building the world’s most engaging customer and employee experiences.

With Uniphore’s strategic investments in the future of customer experience and the CDP, ActionIQ is getting a serious upgrade.

The Hybrid Composable CDP You Love — Built for Enterprise AI

By combining Uniphore’s deep roots and expertise in AI with ActionIQ’s Composable Customer Data Platform, orchestration and activation capabilities, a new kind of CDP will be built to work with existing enterprise AI investments and infused with AI capabilities of its own.

ActionIQ will enable brands to orchestrate AI across the enterprise — sitting at the center of models, data, agents and the customer experience. ActionIQ will feed context from the customer experience back to the data warehouse for continuous learning and improvement – making AI models more effective and personalized for every customer.

This means that ActionIQ will deliver a more dynamic, AI-first CDP — putting CMOs and marketing teams at the center of the enterprise AI strategy by transforming the CDP into the critical customer experience layer for AI models.

To Our Customers, Old, New and Future — We’re Only Getting Better

We want to be clear. There will be no interruptions to our customer service or products. All of the ActionIQ capabilities you love — Audience Center, Journeys, Real-Time CX, Identity Resolution — will only get better, and we’ll continue to invest in our agnostic, open, composable approach with our data warehousing partners and modern data stack providers. All of the best-in-class customer service you enjoy every day will continue to give you outstanding support. All of the modules, access and tooling will all be there for you to use.

And We’re Already Working on What’s Next So You Can Grow Faster

Everything we do centers on supporting, strategizing, building and growing towards the needs of our customers — and we’ve been listening.

Through this acquisition, we’ll address the growing customer demand for broader data usage across business channels, including sales, customer service, and recruiting, enhanced AI capabilities, faster delivery of new CDP features, and easier ways to target the right audience with personalized, context-driven messaging.

Here’s a glimpse at what you’ll have to look forward to in your Customer Data Platform:

  • More innovation, faster: With Uniphore’s strategic investment in the CDP, customers will get an accelerated roadmap, with new features and capabilities that have been requested in the platform across all product modules. Here’s a quick teaser of what’s coming soon — the ability to use unstructured data for personalization and decisioning and an improved in-product AI copilot.
  • Cutting-edge AI: We’re doubling down on investment in AI, including new out-of-the-box AI models, in-product AI capabilities, and new ways to connect customer data to the broader AI ecosystem​ — think model-driven offer personalization and recommendations, next best offer, next best action and journey decisioning.
  • Org-wide channel expansion: Now, you can bring the data-driven excellence you love further. Businesses can now bring the data-driven marketing and customer experiences they love and activate customer data anywhere in the lifecycle, with new use cases for customer service, sales, recruiting, and more.

In short—get ready to leverage AI across more customer experience applications than ever before.

Cheers to the Future

We continue to be humbled to work with the industry’s best partners, leaders and team members to help customer experience teams across industries get closer to customers and exceed their goals, with data activation made easy.

You can visit the official announcement from Uniphore here.

With Uniphore’s AI-expertise and investment into the future of Customer Data Platforms and customer experience, we know the best is yet to come.

Tasso Argyros
Tasso Argyros
Founder & CEO
Tasso left the Stanford PhD program to start Aster Data, which was acquired by Teradata for $325M. At Teradata, he continued to solve big data problems for Fortune 500 enterprises. Tasso’s passion for empowering business users led him to start ActionIQ, with the mission of bridging the gap between data & action.
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