Skip to content
Churn Preventions Strategies for Retail

Inside You’ll Learn: Smart approaches for maximizing customer engagement during the COVID-19 crisis Why your CDP and AI are ideal for deploying personalized churn reduction strategies How these strategies help increase purchase rate and preserve revenue and margin With the onset of the COVID-19 crisis, retailers have placed heightened focus on existing customer engagement and…

Read More
Best Practices to Leverage ecommerce data to increase sales

#1 From Ecommerce Data to Actionable Intelligence    Digital retailers collect an extraordinarily rich set of ecommerce data—more than enough to craft compelling, highly personalized journeys for all their customers. Yet for many brands, marketers are able to access, analyze, and activate only a small percentage of that data in actual campaigns.  That might not…

Read More
WWD: Unlocking the Hidden Value of Cross-Channel Shopping

As I wrote in a recent article for WWD, many brands treat cross-channel shopping, or omnichannel, as a burden—something must do, just so they can keep from falling behind. However, omnichannel retailing can also provide an enormous opportunity. Consider this: at the brands I have worked with, multichannel customers deliver: Higher revenue. Average annual revenue…

Read More

It’s true that Amazon is disrupting the retail industry. In fewer than 10 years, it has become the dominant player in nearly every consumer retail product category and during that time its yearly growth rate has been above 20% every single year. So it would be easy to blame the current U.S. retail industry meltdown…

Read More

Will Treasure, Javelin Group’s Director of Operations, recently published an interesting list of predictions for the future of retail. “Retailing is a particularly dynamic industry, and in 100 years has changed from the butcher and baker ‘living over the shop’ via organized retail, self-service, and big-box to today’s omni-channel,” Treasure writes. We couldn’t agree more.…

Read More

This article originally appeared on PSFK and is written by Healey Cypher, co-founder and CEO of Oak Labs. “When Tesla began in 2003, its founders centered around the reinvention of a traditional industry, they looked past Maranello, Stuttgart, and Detroit. They looked to an alternate reality. One where the touch of a button could change…

Read More
Scroll To Top